Demographic of social media usage The report found that males outnumbered females in the usage of the two most dominant social media platforms in the country. Of the 5.60 monthly active Facebook users, 36% had profiles declared as female and 64% had profiles declared as male with 88% (male and female) accessing the platform via mobile phones. Surprisingly of the 1.30m (4% of the total population) active monthly Instagram users 64% were male while 36% were female users. ---DECRYPTED---