GOIL Rolls-out Customer Appreciation Campaign

| Updated Sep 02, 2017 at 6:29pm



Ghana Oil Company Limited (GOIL) has rolled-out targeted Customer Appreciation Campaign aimed at rewarding users of GOIL products as well as creating environment for engagement with the public.

The GOIL Customer Appreciation Campaign initiated at the North Legon Service Station involved rewarding customers with special GOIL branded souvenirs, GOIL Products including free fuel, Free Engine Oil and other GOIL Lubricants at the point of purchase.

The GOIL Dealer in Charge of the GOIL North Legon Filling Station near Haasto, Kofi Mensah-Afoakwah, told the CDA Consult in an interview during the launch of the campaign that, Ghanaians have demonstrated good faith in GOIL over the years and “we need to roll-back to society our marginal dividend to reduce pressure on all and say thank you”.

“GOIL believes in profit sharing for the benefit of the larger Ghanaian public through Corporate Social Responsibility activities, on-the-spot lucky dip promotions, and other interventions across the country”. He said.

Mr. Mensah-Afoakwah said GOIL as the foremost Oil Marketing Company in the country is consistently championing the Ghanaian dream through the sale of quality fuel products, adherence to safety and environmental healthy practices, and competitive prices at the point of sale.

“The safety of staffs and customers, and upholding the Ghanaian interest in the downstream sector mainly dominated by the multinationals with the potency of manipulating the sector especially under a deregulated price regime is also our hallmark,” he said.

Mr. Mensah-Afoakwah said: “As a fuel dealer, I have worked with other OMCs before, but working with GOIL comes with added operation alertness as Management and Board Members with technical knowledge in quality control are always visiting the filling stations to conduct unannounced check on the quality of products”.

The GOIL Head of Research, Planning and Information Technology, Anthony Twumasi, who joined a team of smartly dressed ladies and gentlemen at the North Legon GOIL Filling Station to serve customers explained that building a good relationship with customers are paramount at GOIL.

He said: “It is unethical and dangerous for some service stations to deal in contaminated fuel especially with the infiltration of Black Market dealers in the petroleum sector.

“Customers must not compromise on quality as the life span of a vehicle’s engine also hinges on the quality of fuel products. If you feed your vehicle with bad fuel, the tendency of you visiting the mechanic shop regularly is high”.

Mr. Twumasi therefore called on the motoring public to be vigilant and buy fuel products from trusted Filling Stations “at GOIL we do not compromise”.

GOIL’s current Management Team is headed by the Group CEO, Patrick Akpe Kwame Akorli and Managing Director, Gyamfi Amanquah, Chief Operating Officer, Goenergy and Chief Operating Officer, GOIL, Alexander Josiah Adzew.

Others are: Head, Administration and Human Resource, Cyril Opon,

Head, Finance, Erasmus Ofori Sarkwa, Head, Operations, Benjamin Torkornoo, Head, Research, Planning and Information Technology, Anthony Twumasi and Head, Fuels Marketing, Marcus Deo Dake.

The rest are: Solicitor/Secretary, Nana Ama Kusi-Appouh, Chief Internal Auditor, Kofi Ansah-Otoo, Head, Health, Safety, Security and Environment, Martin Olu-Davies, Head, Corporate Affairs,Benjamin Ocansey and Head, Technical and Special Products, John Botchway Tagoe.